Sticky is a Newcastle-based advertising agency specialising in digital media. The best way to describe us is as Digital + Different. We have developed a reputation as leaders in Inbound Marketing and launched the breakthrough NLYZR website analysis and optimisation tools, enabling us to achieve the results our clients are really looking for.... more sales.
Sticky helps corporate marketers with: advertising, web development and strategy, inbound marketing and search engine optmisation.
Come join the (r)evolution.
NLYZR search engine optimisation website revamped

Professional search engine optimisation tools
Our search engine optimisation website, NLYZR, has been refreshed and relaunched today with the new slogan “optimise, attract & convert”.
Since April 09 NLYZR has tested thousands of websites, predominantly in Australia and New Zealand, reporting on their effectiveness as an online marketing tool. The response and feedback has been fantastic and has led us to refining the site and service in order to provide the best possible reporting and solutions to NLYZR users.
Organisations around Australia are now improving their search engine optimisation and achieving high rankings with Google, Yahoo and Bing thanks to the detailed reporting and recommendations that NLYZR provides.
NLYZR’s Website scoring system is fast becoming the industry standard and has been featured in Dynamic Business, Marketing Magazine and more. We also use it to publish weekly rankings of various industry websites.
You can submit your site for a Free Website Report any time.
Cancer Research gets Sticky

Claire McArthur & Craig Wilson discussing search engine optimisation for ACRF
A call for online cases studies has resulted in a burgeoning relationship between the Australian Cancer Research Foundation and Sticky Advertising Agency.
Craig the team at Sticky Advertising met recently with the Australian Cancer Research Foundation (ACRF), who were selected by the agency to take part in a comprehensive search engine optimisation (SEO) case study.
“We recently called for applications for sites to conduct a case study on and were inundated with responses. It was difficult to select just one but ACRF stood out due to the philanthropic nature of their organisation and we felt it would be a great way for Sticky Advertising to help such an important cause,” said Craig.
The case study involves bench-marking the ACRF website’s current online search capabilities and then providing strategies and recommendations to improve results.
“This couldn’t have come at a better time for the ACRF” commented the Foundation’s Claire McArthur. “We have been doing everything we can to keep our site prominent and encourage online donations. However, SEO is a highly specialised and competitive field, so it’s great to have Craig and his team on-board to help us get to the next level” she added.
Colliers International appoints Sticky Advertising for online strategies
Colliers International have appointed Sticky Advertising Agency to assist with their Australasian online marketing strategies.
Specifically, Sticky Advertising Agency will be initially addressing Search Engine Optimisation for the property industry leaders.
Colliers International are one of several national digital clients we have recently starting working with. Our initial scope of works includes detailed research into search habits within the property sector followed by implementation of professional search strategies.
Sticky Advertising Agency will be utilising the new NLYZR tools to report the recommendations and to form the basis of the strategies. Through the use of the NLYZR website Sticky Advertising Agency can conduct extensive research into how users search for the services Colliers International provide, and then critically analyse this research and finally provide a complete working guide for Colliers International to implement the SEO research.
Sticky launches online marketing tool – NLYZR
The Internet is now the most consumed media in Australia according to the 2009 Nielsen Annual Internet and Technology Report.
Furthermore, consumers between 15 years and 54 years account for the vast bulk of online sales, and a large proportion of those aged 18-54 spend five days a week in front of a computer.
Therefore it’s crucial that organisations have an effective web presence. With this in mind the team at Sticky Digital have developed a professional search engine optimisation and online marketing tool called NLYZR.
NLYZR asks the question: How effective is your website?
NLYZR is the result of years of extensive research, testing and experience in pioneering Inbound Marketing in Australia. It combines industry leading SEO software with our Inbound Marketing expertise and strategic insight. We have utilised the resources of one of the world’s leading SEO firms to produce the analytics. Their constantly updated optimisation software assists Fortune 500 companies like Microsoft and MasterCard through to small enterprises across the USA.
The NLYZR website includes a mix of free and paid reports and detailed recommendations. Any business that follows the process and recommendations is assured of success.







