Sticky is a Newcastle-based advertising agency specialising in digital media. The best way to describe us is as Digital + Different. We have developed a reputation as leaders in Inbound Marketing and launched the breakthrough NLYZR website analysis and optimisation tools, enabling us to achieve the results our clients are really looking for.... more sales.

Sticky helps corporate marketers with: advertising, web development and strategy, inbound marketing and search engine optmisation.

Come join the (r)evolution.

Newcastle’s first social media training day?

I don’t know if this is a first for my home town of Newcastle, but as I write this Sticky is facilitating our first ever Social Media Training with Companion Credit Union at the Crown Plaza Pokolbin.

Its both exciting and scary.

The day is an introduction to social media platforms, technology and philosophy for the management of Companion.

Companion Credit Union recently launched a new logo which was chosen by their community and a blog site wearelistening.com.au. The campaign was created by Sticky, but more importantly embraced by Companion, and their members.

You can follow the social media training conversation on Twitter with tag #wearelistening

Newcastle web designers must stop thinking like web designers

Web design in Newcastle seems to be stuck in the Web 1.0 era at best. A quick look around the sites produced by leading Newcastle web designers reveals fairly standard formats that deliver the old-fashioned “brochure-style” efforts we were all discovering a decade ago.

Its like Web 2.0 never made it up the F3 to Newcastle.

This is a big concern and means that many businesses in Newcastle and the Hunter Valley are missing out on the benefits of modern web strategy and social media concepts. Some of Newcastle’s agencies are designing extremely attractive Flash websites that look great and do almost nothing for the businesses they serve.

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Posted by Craig on August 28th, 2008 | 1 Comment »
Posted under: Digital