Sticky is a Newcastle-based advertising agency specialising in digital media. The best way to describe us is as Digital + Different. We have developed a reputation as leaders in Inbound Marketing and launched the breakthrough NLYZR website analysis and optimisation tools, enabling us to achieve the results our clients are really looking for.... more sales.

Sticky helps corporate marketers with: advertising, web development and strategy, inbound marketing and search engine optmisation.

Come join the (r)evolution.

A look into the future….

Over at the Marketing Magazine site, Craig has posted a story called A glimpse into the future at SXSW and Web 2.0 chronicling the latest web, media and marketing initiatives he observed on his recent US conferences trip. There’s some really relevant information for Australian business considering the Rudd government’s recent National Broadband Network announcement. Please give the story a “Thumbs Up YES” if you find it useful.

Posted by gordon on April 14th, 2009 | Leave a Comment »
Posted under: Featured

Craig featured in Marketing Magazine’s Digital Issue

Marketing Magazine’s March 2009 issue is now out featuring a full page story by Sticky Advertising’s Craig Wilson. The March 2009 release is their Digital Issue and offers plenty of great information for marketing in a increasingly digital word.

Craig writes feature article for Marketing Magazine

Kate and the team at Marketing Magazine have been kind enough to invite me to write for them this year. My first article was featured on their website this week and is a topic very close to my heart as the owner of an advertising agency:

What will agencies do when everyone can bypass advertising?

Please take the time to have a read and leave a comment if you like.

Posted by Craig on January 22nd, 2009 | Leave a Comment »
Posted under: Propaganda | Sticky Advertising

Sticky Turns 3

Today is Sticky Advertising’s 3rd birthday.

Its hard to believe the changes that have taken place in the 3 years since Newcastle’s longest serving advertising agency changed hands in September 2005. New staff, new clients, new services and substantial growth.

Back in 2005 my immediate aim was to build on a small but viable business, retain our client base and create quality advertising for them.

Three years later Sticky is a vastly different agency. We recently relaunched as Newcastle’s first digital, social and traditional media agency, pursuing an aggressive agenda to introduce new and effective marketing options to our clients and potential clients. The reaction has been extremely positive and our digital offerings have met with early success.

The old agency was extremely focused on traditional media with a lot of print and television work, while the modern Sticky was recently identified by Marketing Magazine as possible “top dog in social media by 2010″. The same magazine had two Sticky blogs, The Marketer and Media Hunter ranked in the Top 50 Australian Marketing Pioneers list, the only Australian advertising agency to do so.

We are now creating cutting-edge websites and implementing highly effective search engine optimisation to help our clients achieve better Google rankings and being interviewed on radio about digital marketing.

We have also been privileged to be able to contribute to two international marketing books covering the rise of social media: The Age of Conversation and Age of Conversation 2, Why don’t people get it?

Its been an exciting ride and it’s far from over. Very soon we will be announcing more news and changes.

Thanks to everyone, our clients and suppliers and my hard working team for your support.

Posted by Craig on August 31st, 2008 | 2 Comments »
Posted under: Sticky Advertising