Sticky is a Newcastle-based advertising agency specialising in digital media. The best way to describe us is as Digital + Different. We have developed a reputation as leaders in Inbound Marketing and launched the breakthrough NLYZR website analysis and optimisation tools, enabling us to achieve the results our clients are really looking for.... more sales.

Sticky helps corporate marketers with: advertising, web development and strategy, inbound marketing and search engine optmisation.

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Its time to get busy and join the Age of Conversation

Age of Conversation 3: Its time to get busy

The third book in the Age of Conversation series is nearing completion and once again Sticky is well represented amongst 170 leading marketing thinkers from around the world.

This year both Gordon Whitehead and Craig Wilson have contributed chapters to the book, which will be released internationally in April 2010.

Sticky also helped with the creation of a new website for the book and online marketing efforts.

But the kudos really goes to Drew McLellan and Gavin Heaton who conceived the series and had the massive task of assembling the authors then editing their chapters.

Posted by Craig on March 21st, 2010 | Leave a Comment »
Posted under: Propaganda | social media

Sticky contribute 2 chapters to international marketing book

We’ve be a little remiss in mentioning this, but Sticky has been featured in a newly released international marketing book titled the Age of Conversation 2.

A year and a half ago, an online conversation between two marketing professionals in the U.S. and Australia evolved into a collaborative writing effort by more than 100 bloggers from nine countries, including Craig Wilson, that created a book called The Age of Conversation. The project raised nearly $15,000 for Variety, the international children’s charity.

Following the success of the first book, which was published in the summer of 2007, Drew McLellan and Gavin Heaton, organizers of the first project, have now published Age of Conversation 2, which compiles written thoughts on the role of conversation in marketing today from 237 marketing professionals who blog in the U.S. and 15 other countries. This time both Craig and Gordon have chapters in the book.

Pricing for The Age of Conversation 2 is:

* e-book: US$12.50 ($10.00 going to charity)
* paperback book: US$19.95 ($8.02 to charity)
* hardback book: US$29.95 ($4.60 to charity)

Purchases can be made online from October 28, 2007 at www.lulu.com/ageofconversation.