Sticky is a Newcastle-based advertising agency specialising in digital media. The best way to describe us is as Digital + Different. We have developed a reputation as leaders in Inbound Marketing and launched the breakthrough NLYZR website analysis and optimisation tools, enabling us to achieve the results our clients are really looking for.... more sales.

Sticky helps corporate marketers with: advertising, web development and strategy, inbound marketing and search engine optmisation.

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2011 is decision time for business: modern marketer or dinosaur?

Welcome to 2011, the beginning of a new decade where rapid technological change will continue to transform the way we work and live, and especially the way we market ourselves.

The bones of a recently excavated 20th Century marketer

The last decade brought us into the information age, where almost everything was only a click away and old business models were rudely interrupted.

We saw the rise of a young company called Google, who transformed the way we find information, much to the detriment of Yellow Pages.

Wikipedia became the world’s encyclopedia, interrupting Brittanica and other traditional publishers.

The iPod and iTunes transformed the way we buy music, interrupting traditional record labels stranglehold on the industry.

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Posted by Craig on January 9th, 2011 | 2 Comments »
Posted under: Inbound marketing | Sticky Advertising | Strategy

6 steps to an effective internet marketing strategy

Over at the GetSticky site we’ve just posted Need marketing ideas? 6 steps to an effective internet marketing strategy. It discusses how companies seem to have a website yet very few have actually created a proper internet marketing strategy.

These days an internet marketing strategy can provide your business with a highly effective and measurable campaign that works 24 hours a day, 7 days per week.

After you’ve read it, you’re welcome to run your website through our FREE Web ANLYZR to find our how effective it really is or check out Traffic ANLYZR to see how many searches are being done around your industry every month.